SAS COFFEE ROASTER

Founded in 2016, SAS Coffee Roaster has been dedicated to crafting reliable and high-quality coffee roasting machines for businesses of all sizes. Based in Nogosari, Rambipuji – just 20 minutes from Jember’s Tawang Alun Bus Terminal – our facility is designed to serve both local and international coffee entrepreneurs.

SAS Coffee Roaster operates in three core areas: (1) manufacturing and supplying coffee roasting and processing machines, (2) providing maintenance, repairs, and genuine spare parts, and (3) processing and supplying a wide range of ground coffee, complete with advanced packaging technology.

We focus on delivering high-quality products through continuous innovation and improvement. Our machines can be tailored to meet each customer’s specific needs, ensuring we cater to diverse requirements. With a comprehensive after-sales service system, we guarantee every roaster operates at its best on-site, backed by a reliable warranty.

Our products have reached customers in five countries: Indonesia, Malaysia, Brunei Darussalam, Germany, and Japan. Through an integrated management approach, we strive to be a trusted manufacturer of high-quality coffee roasting equipment tailored to our clients’ needs. We look forward to welcoming you and exploring opportunities to work together.

Our Vission

  • To be a trusted company in the ASEAN region, delivering technology, innovation, and quality service in the field of coffee bean roasting.

Our Mission

  • To establish and uphold the highest quality standards in every product we deliver.

  • To provide exceptional coffee roasting equipment and ground coffee products, delivering the best service to every customer.

  • To earn the trust of customers, employees, partners, and the coffee-loving community across ASEAN, while consistently contributing to the well-being, development, and prosperity of the nation.

  • To serve as an inspiration and a connector for the coffee-loving community across ASEAN.

Strategi Bisnis Perusahaan

  • As a company committed to growing its business, SAS Coffee Roaster has clear strategies to achieve its goals: to play an active role in improving the quality of coffee roasting machines and to earn the trust of partners, including private companies, individuals, state-owned enterprises, and farmer groups, by consistently maintaining quality, output, and on-time delivery for every project entrusted to us.

Our Motto &
Quality Commitment

  • Quality Is Our Priority
    We are committed to upholding the highest standards of quality in everything we do, ensuring results that deliver real value and complete customer satisfaction.

  • Responsible – Innovative – Creative
    We uphold responsibility, honesty, and trust in every task we undertake. We foster critical thinking and creativity in developing human resource potential, while applying practical and effective technologies.

  • Our Focus Is Technology
    SAS Coffee Roaster understands that great quality is inseparable from the technology used. That is why, in every step of our business process, we strive to apply the latest advancements in technology to consistently maintain the quality of our work.